Who We Are
MarketGraphics Research Group, Inc. is a recognized leader in the new home market research industry providing comprehensive new home and residential development research, forecasting data and services to a diverse client base. Founded by Edsel Charles in 1989, MarketGraphics has become one of the largest privately-owned research companies of its kind in the United States.
As it has from day one, MarketGraphics offers a highly personalized service aimed at providing a structure to the strategic planning efforts of its clients. Utilizing its market data, the MarketGraphics team helps its clients understand how their strengths can have the most success in the housing and development market.
MarketGraphics number one priority is to partner with its clients in a way that helps them exceed their financial goals.
As market shifts occur, MarketGraphics helps its clients understand the fundamental market indicators that consistently illustrate an improving or declining housing market.
One of MarketGraphics’ signature strengths is forecasting. A combination of forecasted demand and projected supply supports it’s clients’ efforts to strategically position their companies.
Builders | National, Regional and Local
Building Manufacturers and Suppliers
Commercial Real Estate
Home Builders Associations
“MarketGraphics data is very accurate and gives valuable insight into current inventory and trends. Their unique forward-looking perspective is helpful for all decision makers to assess risk and opportunity.”-Mark Boyce, True Homes USA
"As a national home builder we utilize the Current Inventory Analysis for our competitive analysis and to understand the land pipeline."
-Davis Lamb, NVR Inc.
"I’ve utilized MarketGraphics research since 1994 and I am continually impressed by the MarketGraphics team. Edsel Charles is the gold standard for identifying housing trends and forecasting future market conditions. Nobody delivers critical market analysis like Edsel Charles and MarketGraphics!"
-David Lowry, David Weekly Homes
“For more than 20 years MarketGraphics has been an integral part of my business planning and forecasting. The research helps Warren Brothers select and target high quality, new customers.”
-Greg Gatlin, Warren Brothers
“We will not approve a construction or development loan without reference to the MarketGraphics data. Our Federal Examiners are also pleased that we are using 3rd party data to back up our decision-making process.”
-Dale Floyd, Pinnacle Financial Partners
“For over decade the White House Utility District has used the MarketGraphics data to formulate both our short term and long-term capital improvement programs.”
-Bill Thompson, White House Utility District
“MarketGraphics is a valuable resource to the Bank OZK construction lending team providing a wealth of market information that is being used in many of our primary construction lending markets.”
-Randy Whitaker, Bank OZK
“As a land developer, accurate and consistent data is critical to our business. MarketGraphics’ in-depth supply and demand analyses are critical to our initial assessment of market opportunities and in guiding our lot sizing and sales strategies.”
-Jesse Baker, Freehold Capital
“MarketGraphics insightful research data is one of the key drivers for all my major decisions.”
-Ben Kennedy, Brighton Builders
“MarketGraphics provides crucial data for the analysis of many of our developmental land and subdivision appraisals.”
-Kevin McGuigan, MAI, McGuigan & Associates, LLC
"As a Construction Lender for BancorpSouth in the Huntsville, AL region; I have been using MarketGraphics for over 10 years. With my builder clients building in different MG areas, MarketGraphics has been an excellent resource!"
-Bancorp Huntsville, Aaron Hovis
“The quality of one’s map depends on data, details, and how well it communicates with your needs. I’ve personally used MarketGraphics for over 10 years to help guide the path of our companies.”
-Adam Copenhaver, CopeGrand Homes
“We appreciate their attention to detail, and like that we can send an email, or pick up the phone and get the answers we need right away!”
-Bill Harbour, Baldwin County School System
“Edsel’s knowledge and expertise…coupled with his compassion and integrity…make him one of the greatest champions we have for the building industry.”
-Cheryl K. Collins, Greensboro Builders Association
“The services provided by MarketGraphics helps us in making data based short term and strategic decisions to help us garner more sales.”
-Tony Runzo, Valley Interior Products
“MarketGraphics real time housing growth provides my company and clients with invaluable information.”
-David Baker, Baker Storey McDonald Properties
“As a REALTOR, MarketGraphics has been an important part of my business. They are precise, accurate and always on-top and out-front of the ebb and flow of our ever-changing economy.
-Wendy Suttle, Keller Williams Realty
“MG has been a great resource for us. The information is detailed, thorough, and provides great insight into the diverse markets we serve.”
-Joel Beavers, SmartBank
“MG’s intel assists us with pinpointing future growth corridors to help maximize short-term and long-term capital investments for our customers and shareholders.
-Atmos, Bradley Benningfield